Following the successful launch of Her Story, the team initiated a digital storytelling campaign showcasing the journeys of JLW members as entrepreneurs.

Capturing their creativity, resilience and entrepreneurial spirit, these stories have been shared across Instagram, where several have already garnered millions of views and strong audience engagement.

Encouraged by the powerful response and growing digital reach, many JLW Gujarat / Jito India entrepreneurs have come forward expressing interest in being featured as part of this initiative. Recognizing this momentum, the campaign will continue to document and promote such inspiring stories, providing a platform for visibility, recognition and market connection.

The Her Story – Digital Marketing initiative will run from 1st April to 15th September 2026, aiming to amplify women-led enterprises, strengthen their digital presence and celebrate their contributions through impactful storytelling.